Archive for the ‘cnnic’ Category

IWOM mark 20120201 第93期 (春晚微博吐槽、韩寒“被”打假、团宝网欠薪跑路、三亚旅游危机、爱德曼全球信任度调查、CNNIC《第29次中国互联网络发展状况统计报告》)

星期三, 二月 1st, 2012

[1] 春晚微博吐槽
这年头,看春晚的欢乐不再是一种相聚,而是各种吐槽。网民们不亦乐乎地边看春晚边发微博,天后王菲“公鸭嗓”、郭冬临抄袭门、隐形“广告”植入……,可谓是各种段子漫天飞。”春晚+微博”的新观看形式确实给央视以及导演哈文带来了不小的压力与烦恼。

另外像往年一样,淘宝店主依然反应神速,春晚进行时便推出现场明星的同款商品。

[2] 韩寒“被”打假
自1月15日起,“代笔门“已延续整整半个月之长,两大阵营通过新浪博客及微博往来数回合,从麦田引发质疑到韩寒重金悬赏再到方舟子接棒打假,韩寒继而起诉,事态发展目不暇接。此外,这场纠纷同时激发了民间“找茬”奇才的智慧与斗志,更带来了近一千五百万条微博的热议度。

下图为肯德基店面借事件营销。

[3] 团宝网欠薪跑路
@团宝农民工 微博爆料“团宝网老板跑路”引发各方关注。次日,@团宝网CEO任春雷 现身微博:“有任何问题,上班处理”,并表明的确已经遇到了严重的资金问题。结合近2000家团购网站或关闭或转型的现状,沸沸扬扬的跑路门或多或少折射出了国内团购市场的泡沫效应。

[4] 三亚旅游危机
春节期间,网友一则曝光三亚海鲜宰客的微博迅速引发各方关注,不少网友纷纷表示共鸣。事后@三亚市政府新闻办连发3条微博予以回应,而“零投诉”的表述无法掩盖众多网友晒出的旅游挨宰经历。另有网友自发成立微博@游客反杀猪联盟 监督举报旅游乱象。

[5] 爱德曼全球信任度调查
爱德曼公关发布2012全球信任度调查报告,具体数据参考下图。报告全文:http://trust.edelman.com/trust-download/global-results/

[6] CNNIC发布《第29次中国互联网络发展状况统计报告》
截至2011年12月底,中国网民规模达到5.13亿,手机网民规模达到3.56亿,详情:http://www.cnnic.cn/dtygg/dtgg/201201/t20120116_23667.html

小提示: 访问新浪微博关注CIC分享的更多最新资讯http://weibo.com/seeisee

IWOM mark 20110720 第76期 (第28次中国互联网络发展状况统计报告、微游戏平台、雪花啤酒病毒视频、支付宝快捷登录、腾讯微视、社会化媒体布局图)

星期三, 七月 20th, 2011

[1] CNNIC发布《第28次中国互联网络发展状况统计报告》
截至2011年6月底,中国网民规模达到4.85亿,半年增幅仅为6.1%,网民规模增长减缓。手机网民在总体网民中的比例达65.5%,规模为3.18亿。引人注目的是微博用户数量#快速增长到1.95亿,半年增幅高达208.9%,在网民中的使用率从13.8%提升到40.2%。(点击图片下载报告)

[2] 新浪微博游戏平台和微币平台上线
新浪微博基于微博用户体系的互联网游戏平台微游戏正式上线@微游戏平台,地址为http://t.cn/hd33oZ 同时,近期一直传的很热的新浪微币平台也已上线,目前已经可以为自己或他人充值,与人民币1:1兑换,地址为http://t.cn/aWf85D 另外,新浪的轻博QING亦正式上线并转移至qing.weibo.com域名下。

[3] 雪花啤酒发布病毒视频
雪花啤酒新近推出一部病毒视频,视频内容描写“所有60后、70后、80后的大小人物们”,引起大量网民的共鸣。

[4] 支付宝推出“快捷登录”服务
用户可凭借支付宝账户登录多家电子商务网站。所有网站亦可共享用户的收货地址等相关信息,免除用户多次填写的麻烦。目前包括新蛋、易迅、麦包包、一号店、美团、拉手、点评、糯米、等1500家网站签约上线。

[5] 腾讯视频通话软件“微视”公测
根据官方介绍,该软件免费,应用基于通讯录的设计,无需记忆账号密码,无需添加好友,并附加提供短信和邮件服务。而据专业网友的评论,“微视”的最大优势在于实现了iOS、Android终端设备之间的视频互通。

[6] CIC发布“社会化媒体布局图”
CIC发布中国互联网巨头的社会化媒体布局图(The Social Power of China’s Internet Giants),通过该图可以对国内互联网大佬们的社交媒体布局现状一目了然。(点击图片查看大图)
中国互联网巨头的社会化媒体布局CN

小提示: 访问新浪微博关注CIC分享的更多最新资讯http://weibo.com/seeisee

IWOM Mark 20100120 第15期

星期三, 一月 20th, 2010

IWOM Mark
IWOM Mark 是seeisee博客最新推出的一档专题栏目,由网络口碑及网络文化相关的热点事件集结成期,每期精选七则左右的话题,以周报形式于每周三发布,旨在为行业人士提供IWOM相关信息速览与参考,同时欢迎探讨和投递,联系编辑Mail/MSN: Ran.Luan@cicdata.com
CIC出于关注和传递新闻的目的发布此文,部分观点可参见
IWOM Watch

[1]CNNIC发布《第25次中国互联网络发展状况统计报告》
数据显示,截至2009年12月,我国网民规模已达3.84亿。特别的,在交流沟通类网络应用中,博客、SNS/社交网站、BBS/论坛的网民规模分别是2.21亿、1.76亿、1.17亿。<阅读
报告全文>
CNNIC25

[2]给海地献爱心的几种方法
作为网民,你可以通过各网络社区
关注海地灾情并为海地祈福,Follow奥巴马发出的第一条Twitter消息支持海地救灾,通过支付宝快速捐款通道为海地爱心捐款,购买“海地爱心T恤”进行捐助,游戏玩家还可以穿上爱心装备玩游戏… 欢迎补充!
IWOM奥巴马发出第一条Twitter消息支持海地救灾

[3]动漫QQ群集体改名潮
网络清理整顿行动殃及腾讯QQ动漫群组,据报道,有部分动漫群组因群名字或群分类含动漫词汇而遭到腾讯关停,而一些改名为“齐白石国画研究基地”、“狮子小动物保护协会”、“马克思主义政治经济学”,抑或是“农民运动讲习所”、“邓小平理论兴趣小组”的QQ群,实则是跟风恶搞。

[4]“非法献花”成网络流行词
引据维基百科:“
非法献花”是在2010年因谷歌退出中国事件而发展派生出的一个网络名词。由来是2010年1月13日,Google在官方博客表示将考虑关闭谷歌中国,当天上午,不少人来到Google中国办事处,并献上鲜花。Google中国办事处所在地的清华科技园的保安声称,向Google献花,必须事先向有关部门申请,获得审批后方可进行,否则属于非法献花。
另据最新消息,Google宣布谷歌中国业务恢复正常运转。
IWOM非法献花

[5]转:甘肃将组建650人网评团,包含500名外围网络写手
今年甘肃省要利用互联网强大的新闻聚合、在线互动等功能,加快网监、网评队伍建设,形成以50名网络评论“高手”为核心层、100名网络评论“好手”为紧密层、500名网络评论“写手”为外围层的网评队伍体系。网络评论员需积极关注社会热点和舆论动态,知识涉猎面宽、储备量大,有较高的写作水平和较好的文字功底,能理性公正地分析当今一些社会现象,见解独到,观点新颖,有较强的说服力和影响力。网络评论员可经常登录网站、BBS、博客等,了解网上信息并针对网民关注的热点问题,及时发帖跟帖,正确引导社会舆论。

[6]网络视频国家队PK民营队
杨澜率阳光传媒入股网络视频直播网PPLive并将其更名PPTV以转型网络电视台,这是自国家网络电视台CNTV上线以来,网络视频民营队的又一动作。在民营资本运作整合的同时,两位“队长”也站出来表示惺惺相惜之情,优酷网创始人古永锵直言羡慕中国网络电视台的内容资源优势,央视国际网络有限公司总经理汪文斌也表示羡慕优酷不差钱。
IWOM网络视频国家队PK民营队

[7]百度正式发布广告管理系统百度管家
百度广告管家是一款能够实现专业的广告投放、管理和数据统计工作在线媒体广告管理系统,该系统正式版本的发布,也加快了百度联盟的媒体化进程。
IWOM百度广告管家

NOTE: 访问新浪微博获取CIC最新资讯 http://t.sina.com.cn/seeisee

China Media Digest 0901 (week1-4)

星期一, 二月 2nd, 2009

RMB 45 Billion, soft power and global influence

cctv-new-buildingAccording to the story of South China Morning Post (all articles behind a paywall), Beijing will invest RMB 45 billion (about GBP 4.5 billion) in Chinese media organizations which target global audiences. The list will include CCTV, Xinhua and the People’s Daily. China wants it’s own Al-Jazeera.

Management at CCTV, Xinhua and the People’s Daily have been busy meeting consultants, inviting experts to brainstorming sessions and drafting proposals. “Xinhua has a plan to expand its overseas bureaus from about 100 to 186,” the source said, suggesting it would have bases in virtually every country in the world. Another media source said Xinhua planned to create an Asia-based 24-hour television station to broadcast global news to an international audience. “I was invited twice for brainstorming meetings on the establishment of such a television station, which would not just broadcast news on China, but on everywhere in the world,” a different source said. The media sources said Xinhua was ambitious about building an “influential and reliable” station like the Qatar-based Al-Jazeera network. “With Al-Jazeera as the model, the station would enjoy greater freedom of speech from the central authorities than Phoenix TV on political and current events,” one source said. Meanwhile, the Global Times, a daily tabloid owned by the People’s Daily and known for its nationalistic tone, has decided to launch an English edition in May, becoming the second national English newspaper, after China Daily. The paper has begun recruiting English-speaking editors and journalists. CCTV has announced plans to launch Arabic and Russian channels this year, aggressively expanding its team of overseas reporters and recruiting foreign-language professionals.

Below is the comment from Cam MacMurchy at Zhongnanhai Blog,

Isn’t CCTV 9 supposed to present China’s view to the world? Is there a point in lauching a second one without fixing the first? The problem isn’t lack of TV channels or media outlets that present China’s case to foreigners, it’s the lack of any media outlets that present China’s case well. If Xinhua’s new TV endeavor is run in the same manner CCTV is, with the same group of life-long communisty party members in bad suits calling the shots, it will be doomed to failure. In fact, I’d go one step further: any mainland Chinese run media outlet will be taken less seriously as long as general media controls are in place. Which brings me to my second point: the credibility of the media in China. China could open a hundred news organizations and blanket the world with China’s point of view, but it would be greeted with just as much suspicion as it is now because China, despite all of its advancements, remains a one-party state with absolute control over all domestic media.

James Fallows also asked, “Will $6 billion solve the Chinese PR problem?” Nicholas Bequelin at Wall Street Journal Asia described it as “China’s New Propaganda Machine Going Global”. David Bandurski at China Media Project noted the relationship between “soft power” or “global influence” and the huge investment project. A speech of Li Changchun (李长春) is quoted and translated in the article.

Chinese Internet users hits 298 million

From AP,

China’s fast-growing population of Internet users has risen to 298 million after passing the United States last year to become the world’s largest, a government-sanctioned research group said. The latest figure is a 41.9 percent increase over the same period last year, the China Internet Network Information Center said in a report Tuesday. China’s Internet penetration rate is still low, with just 22.6 percent of its population online, leaving more room for rapid growth, according to CNNIC.

The 23rd Statistical Reports on the Internet Development in China was released by CNNIC on Jan. 13, 2009. You can find the full report (in Chinese) on CNNIC’s website. Keep an eye on this page if you are interested in the forthcoming English version (the last 22 reports are all provided there). Or check the further more details here, a brief translation of the latest report by 56minus1. So many netizens, well, some of them even take on the government.

“Anti-vulgar Internet Crackdown”

jingjingwebpoliceFrom the beginning of 2009, China has already announced 6 blacklists of websites criticized for “low and vulgar practices on the Internet” as part of the latest “Anti-vulgar Internet Crackdown”(整治互联网低俗之风). According to Xinhua, the first blacklist of 19 websites “that provide and spread pornographic or obscene contents”, including searching engines Google, Baidu and major portals such as Sina, Sohu, Netease, QQ. Microsoft’s MSN is also in the blacklist of Internet portals providing lewd content. And

This marks a month-long nationwide campaign launched by the Information Office of the State Council, Ministry of Public Security and other four central government departments to clean up the online environment. Those websites were accused of either providing links to pornographic websites or containing porn pictures and failed to take them down after being notified by China Internet Illegal Information Reporting Center(CIIRC).

After that, 277 vulgar websites shut down in 11 days. Further more, Anti-porn campaign extends to mobile phone messages (from Xinhua),

The Chinese government is extending its anti-porn campaign to mobile phone messages after shutting down 1,250 websites, it said on Monday. “We will incorporate ‘lewd’ messages spread via mobile phones into the crackdown,” said seven government departments including the State Council’s Information Office, Ministry of Public Security and Ministry of Culture who jointly launched the campaign at a meeting, aiming to outline future tasks of the move.

Reuters reports,

Over 40 people have been detained for disseminating porn on the Internet, and over 3 million “items of online information” have been deleted, the report said.

Xinhua also reports that officials will be increasingly vigilant during the Spring Festival, or Chinese New Year:

China’s Internet watchdogs Friday vowed to continue a crackdown on pornography and “lewd” content throughout the weeklong Spring Festival holiday in order to protect the nation’s youth. “The campaign has a single and clear goal, that is to clean up the Internet and save the Internet environment for children,” said Liu Zhengrong, deputy director of the network office of the State Council’s Information Office.

You can find 6 lists (only in Chinese) of websites criticized in the campaign in the website of China Internet Illegal Information Reporting Center (中国互联网违法和不良信息举报中心). The last one was unveiled on Jan. 29. During the Campaign, bullog.cn, an edgy China blog site was also shut down. The founder of bullog.cn told The Associated Press that he was notified by an e-mail from the Beijing Communications Administration that the site “contained harmful comments on current affairs and therefore will be closed”. There are some Chinese bloggers’ response to the Internet crackdown translated by China Digital Times.

Other Links you might be interested in

The China Media Digest is released by China Media Centre. I also post it here for the readers of OhMyMedia.

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